Italian restaurant brand to sink £50m into UK expansion plan

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An Italian restaurant chain headquartered in Glasgow is vying to become a ‘prized fixture in every UK city’ after unveiling proposals for an expansion scheme worth £ 50 m.

Tony Macaroni, which launched its first store in 2007 and now has 19 locations in service, plans to open 100 new franchises in England, Wales and Northern Ireland in the next three years, placing the spotlight on a current franchise model. The new concept strives for growth at premium locations in city centres, business parks and shopping malls, allowing people the chance to spend and operate their own franchise.

Tony Macaroni is part of the Viva Italia Group of the Marini family, along with the Mozza pizza restaurant in Neapolitan, the Nardini art deco cafe and bar, and the Bar in Edinburgh 1821. The company said it was ‘perfectly prepared’ to return ‘stronger than ever’ from the Covid-19 pandemic with trading volumes looking healthier after reopening after lockdown.

Speaking to local press, boss Sep Marini said: “Ultimately, I want the brand to become a prized fixture in every city and large town across the UK – and whilst we will continue to open more restaurants ourselves across Scotland, the time is right for us to offer experienced franchise operators, with the best locations in England, Wales and Northern Ireland, the chance to bring this much loved brand into their portfolios.”

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